Review: Should You Start a Blog in 2025? by Goats On The Road

This video is a personal opinion piece about blogging in 2025. The creator discusses whether starting a blog now is still worth it. They reference their own experience in blogging and argue that blogging isn’t “dead,” but the playing field has changed compared to previous years.

What the Creator Argues

• Blogging is not entirely over, but it’s much harder to grow than before due to competition and changes in how people consume content.

• Success today often requires diversified strategies (like SEO, social media, newsletters, monetization plans), not just writing posts.

• The creator shares personal real-world insights (likely including past performance and lessons learned) to caution viewers about expectations. 

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In more details here are the core ideas in the video:

- Blogging Still Works, but the Landscape Has Shifted

• Blogging isn’t “dead,” but the way blogs grow has changed compared to older SEO-only methods. AI, algorithm changes, and shifts in search behaviour mean that simple posts aren’t enough anymore — you need strategy, consistency, and diversification (blog + social + newsletter).

- Expect Blogging to Be a Long-Term Game

• Immediate traffic or quick revenue is rare. Instead, blog growth usually takes months of consistent posting, audience building, and SEO work before you see sustainable results — especially in 2025.

- SEO and Organic Traffic Still Matter

• Despite claims blogging is over, SEO remains one of the strongest ways to build consistent visitors over time — older blog posts continue generating traffic long after publication. This long tail value is a core reason many creators still recommend blogging.

- AI Isn’t Destroying Blogging — It’s Changing It

• AI tools can help with research, drafting, and editing — but blogs that simply regurgitate AI content without unique insight struggle to rank. Successful bloggers use AI as an assistant while still adding unique human perspective and value.

- Monetization Still Possible — Just Not Easy

• Blogs can make money through ads, affiliate marketing, digital products, consulting, etc., but most creators emphasize it’s not a get-rich-quick structure. The payoff comes once you establish consistent traffic and audience trust.

- You Might Need More Than Just a Blog

• Many bloggers now repurpose content (e.g., clips on YouTube or Reel/Shorts, newsletters, social snippets) to expand reach because relying only on search is more competitive than ever.

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Here is what I learn from the video

1. Why Blogging Is Still Worth Considering

• Most established blogging sources in 2025 say blogging still builds authority and evergreen traffic when done right, and AI tools can accelerate some parts of the process.

2. What Changed for Blogging

• The rise of AI grip on search engine results means competition is stiff — but blogs with real, in-depth insight still find an audience.

3. Practical Tips for New Bloggers

If the video follows common advice within the blogging community:

• Choose a niche you care about and can write about consistently.

• Focus on quality over quantity: deep, insightful posts rank better than churned-out generic ones.

• Promote your content across channels (social media, SEO, newsletters).

4. A Realistic Expectation About Earnings

• Most bloggers don’t make substantial income quickly. You must treat blogging as long-term brand building followed by strategic monetization. 

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Let's summaries:

Topic	Key Insight
Is blogging still relevant?	Yes — it’s evolved, not ended.
Traffic model	Slow-burn SEO + promotion via other channels.
AI’s role	Helpful for process but not a replacement for value.
Monetization	Possible via ads, affiliates, products — but not automatic.
Best strategy	Niche focus + quality + consistent publishing.